Elon executed a master plan. As they needed lots of liquidity in Bitcoin, he distracted the world with focus on meme-coin DOGE. In this way, many traded off their Bitcoins for it. Now that people are realizing this, will the hype continue? Not sure.
By the moment, DOGE is entering in a clear downtrend. Until the next tweet? May be better to give value to valuable assets. Just my 2 cts.