Keeping my eye on SPOT here for a possible breakout post-earnings.
Why?
Primarily because of the 2020 campaign that Spotify has been on to increase their members by bringing in high-profile podcasters.
2020 Q 3
> In comes Joe Rogan.
10,000,000 YouTube subscribers and has claimed on more than one occasion that his audio-only podcasts generate 4-5x the amount of downloads as his YouTube videos do views.
With average views of 2m+ per YouTube video, an estimated 8m-10m+ podcast downloads per session can be assumed.
4-5 Videos/Podcasts a week, you do the math.
Since the deal with Spotify was announced in May, Joe's average monthly YouTube views alone have increased by over 40%.
Generating over 100,000,000 YouTube views per month and thus an estimated 400,000,000 - 500,000,000 podcast downloads per month.
Spotify picked up Joe Rogan exclusively for an unknown amount, though it's suspected to be in the range of ~100m$
Which have no doubt... IS A STEAL!
A multi-year contract with the MOST searched podcaster on multiple platforms and GROWING, generating nearly half a billion downloads a month, for ONLY 100m$.
- In a statement about the deal with Mr. Rogan, the company (Spotify) said his podcast was already “the most-searched-for podcast on Spotify and is the leading show on practically every other podcasting platform."
We're about to see not just a massive up-tick in Spotifys base subscriber numbers, but also their revenue, as they get to paste 15+ ads into each 2-3hr long podcast of EACH one of Joe's 1,550+ episodes that are now available for all to listen to on Spotify.
Watch for 10/29/2020...
> Beat on subscriber growth
> Beat on total user growth
> Beat on revenue
> Updated forward looking guidance
> Analyst price target upgrades
Why?
Primarily because of the 2020 campaign that Spotify has been on to increase their members by bringing in high-profile podcasters.
2020 Q 3
> In comes Joe Rogan.
10,000,000 YouTube subscribers and has claimed on more than one occasion that his audio-only podcasts generate 4-5x the amount of downloads as his YouTube videos do views.
With average views of 2m+ per YouTube video, an estimated 8m-10m+ podcast downloads per session can be assumed.
4-5 Videos/Podcasts a week, you do the math.
Since the deal with Spotify was announced in May, Joe's average monthly YouTube views alone have increased by over 40%.
Generating over 100,000,000 YouTube views per month and thus an estimated 400,000,000 - 500,000,000 podcast downloads per month.
Spotify picked up Joe Rogan exclusively for an unknown amount, though it's suspected to be in the range of ~100m$
Which have no doubt... IS A STEAL!
A multi-year contract with the MOST searched podcaster on multiple platforms and GROWING, generating nearly half a billion downloads a month, for ONLY 100m$.
- In a statement about the deal with Mr. Rogan, the company (Spotify) said his podcast was already “the most-searched-for podcast on Spotify and is the leading show on practically every other podcasting platform."
We're about to see not just a massive up-tick in Spotifys base subscriber numbers, but also their revenue, as they get to paste 15+ ads into each 2-3hr long podcast of EACH one of Joe's 1,550+ episodes that are now available for all to listen to on Spotify.
Watch for 10/29/2020...
> Beat on subscriber growth
> Beat on total user growth
> Beat on revenue
> Updated forward looking guidance
> Analyst price target upgrades
Order cancelled
User growth was up, revenue expectations were not met. Ensue dump
Note
Left the station without me 😭
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Disclaimer
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.