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If Nike Were Born Today: The Hypothetical Valuation of a New-Age
NKE
, 1M
NKE: If Nike Were Born Today: The Hypothetical Valuation of a New-Age

Abstract Nike is one of the most recognizable brands on the planet, yet its valuation often lags behind newer, tech-driven companies with far less global influence. What if Nike were launched today — with its current revenue, market dominance, and brand power — but operated like a modern D2C startup with a tech DNA? This research explores what Nike would be...

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