Apple Inc
Long

World's number 1 brand - Apple

183
Apple's iPhone 15 was the best-selling smartphone globally in 2024, according to Counterpoint Research's Global Handset Model Sales Tracker. Apple and Samsung continued to dominate the top 10 best-selling smartphones list, with no other brands making the list for the third consecutive year!

It has a very powerful stickability once a consumer started using it. From phone to laptop and cloud, it dominates while other brands try to play catch up. WB also mentioned that Apple shares is the largest holding in the Berkshire's Hathaway holdings, a staggering 60 billion investment. Mind you, he did not buy Apple during the IPO days else his returns would be even more !

The share price fell almost 35% from the peak and rebounded quickly when it hit the support level at 169.49. Now, at slightly below 200, I think Mr Market is offering opportunities for us to accumulate/long this company.

Once the tariff issues settled down, this stock will continue to rally. Meanwhile, we are seeing reducing sales in China, Apple moving part of its operation to India , etc. This are smokescreen and once must not let these temporary issues affect the decision in buying this great company.

Think again, if there is no short term negative news such as this, how else would the share price falls 35% for no apparent reasons? And if you are not smart/quick enough to go grab some, well........years down the road, you would see that Mr Market does give second chances to all - you just have to be alert to take a calculated risks and a longer time horizon to reap the rewards.

I am vested and thus my views are biased. You are free to disagree and as usual, please DYODD.

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