The GBP/USD pair continued to trade higher on Friday. We have repeatedly mentioned that it has been illogical for the pound to rise further, but at the same time, the uptrend remains intact, and the trendline is present. Therefore, the pair will continue to rise until the current trend is broken. On Friday, there was no interesting event in the UK that could provoke an upward movement. Nevertheless, the price started moving up practically from the morning. During the US session, three reports on business activity in the US were released, but the data turned out mixed, as one report was stronger than expected, the second was weaker, and the third is of little interest to us.