Harley Davidson is and has been an iconic American brand for decades. It encapsulated the raw masculinity that distinguished the older generations of baby boomers and before. Today things have changed dramatically. Millenials and the future generations are all about social media, the environment and gender-equality. Having forgotten all the values that the Harley Davidson was built on little interest remains to associate with the brand. The trend of declining revenues has been a constant now for years, but the further we go the more it'll be evident that today's consumers won't own a Harley Davidson
HOG
HOG
Disclaimer
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.
Disclaimer
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.