Etsy Faces Uphill Battle Amidst Shifting Consumer TrendsThe recent analysis of Etsy's ( NASDAQ:ETSY ) stock performance reveals a sobering reality: the platform's forecast for the first quarter paints a picture of subdued demand, signaling potential trouble ahead.
The Handcrafted Conundrum
Etsy Inc.'s., ( NASDAQ:ETSY ) cautionary outlook stems from a confluence of factors, chief among them being the waning appetite for handcrafted goods and personalized gifts, long considered the lifeblood of its marketplace. In an era marked by economic uncertainty and tightened purse strings, consumers are exercising restraint, gravitating towards essentials over indulgences. The discretionary spending squeeze in the United States serves as a stark reminder of the shifting dynamics in consumer behavior.
Market Response and Competition Intensifies
Unsurprisingly, investors reacted to Etsy's ( NASDAQ:ETSY ) projections with a discernible unease, with the company's shares witnessing a 8% dip in extended trading. Compounding the issue is the intensified competition from both traditional retailers and emerging e-commerce players, all vying for a slice of the consumer pie. Deep discounts and promotional blitzes have become the norm, amplifying the challenge for Etsy ( NASDAQ:ETSY ) and its sellers to stand out amidst the noise.
Strategic Adjustments Amidst Headwinds
In response to the evolving landscape, Etsy ( NASDAQ:ETSY ) has embarked on a multifaceted strategy aimed at bolstering its market position and supporting its community of sellers. Efforts to enhance marketing support and experimentation with promotional initiatives underscore the company's commitment to adaptability. However, these measures have come at a cost, with margins taking a hit in the fourth quarter, reflecting the inherent trade-offs in a fiercely competitive environment.
Navigating Uncertainty with Resilience
As Etsy ( NASDAQ:ETSY ) grapples with the repercussions of soft demand and heightened competition, questions loom over its ability to weather the storm. The recent workforce reduction initiative and emphasis on cost reduction reflect a proactive stance toward mitigating the impact of market headwinds. Yet, the path forward remains fraught with challenges, necessitating agility and innovation to stay afloat in an ever-evolving marketplace.
Conclusion:
Etsy's ( NASDAQ:ETSY ) journey stands as a testament to the enduring complexities of the e-commerce landscape. While the road ahead may be fraught with obstacles, the company's resilience and adaptability offer glimmers of hope amidst uncertainty. As it navigates the tumultuous seas of shifting consumer trends and intensified competition, Etsy ( NASDAQ:ETSY ) remains a beacon for creators and artisans, forging ahead with determination in pursuit of its vision.
Etsystock
Etsy Potential Major Support Bounce Trade IdeaHi guys! This is a technical analysis on Etsy (ETSY) on the 3 Day timeframe, supporting a potential Support Bounce Play.
We've come a long way from our recent Rejection off the "Major Resistance" Red Trendline.
Moving below the 21 EMA (Purple line)
Breaking Below our previous Support Trend line Turned Resistance Line (Black Horizontal line)
To now come in contact with Major Support.
Notice how in Previous interactions with this "Major Support", we have bounced for price gains.
The key is not the percentage gains but simply the fact that we bounce from here.
Our previous candle printing a Bullish Engulfing candle and current candle also in the process of confirming. This supports the idea of further price increases as it indicates buying pressure.
If history is any indication, also remembering that its not an exact reference. We can say that it is "probable" that we BOUNCE from here.
Since its our 3rd touch point in all of the history of ETSY's price action. This also adds to my bounce projection.
Price action tends to react around Support/ Resistance trendlines.
If this holds true, our target for this bounce idea, would be the "Re-test" of the Support Turned Resistance line or "Target 1 Sell Zone".
The 21 EMA also converges currently at the level. So this can be another line we interact with.
STOCH RSI is a great indicator to combine with this idea as it depicts when bullish or bearish momentum comes into trends.
We are currently BELOW the 20 level, but have CROSSED BULLISH.
Everytime we've done this in Previous History, and have CROSSED ABOVE the 20 level it has lead to a Bounce off the Support.
With all that has been said, this is a Critical Area to watch for Etsy.
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Stay tuned for more updates on ETSY in the near future.
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DISCLAIMER: This is not financial advice, i am not a financial advisor. The thoughts expressed in the posts are my opinion and for educational purposes. Do not use my ideas for the basis of your trading strategy, make sure to work out your own strategy and when trading always spend majority of your time on risk management strateg
ETSY Options Ahead of Earnings If you haven`t sold ETSY after the disappointing forecast and bought the price target:
Then you should know that looking at the ETSY options chain ahead of earnings , I would buy the $128 strike price Puts with
2023-2-24 expiration date for about
$6.90 premium.
If the options turn out to be profitable Before the earnings release, I would sell at least 50%.
Looking forward to read your opinion about it.
IM RUNNING WITH THE BULLS ON THIS ONE ETSY for the win it just put in a golden cross the last time this happened was Apr 2020 it went on a $152 run before it ran out of gas but that was in a bull market now that the bears are here lets how it will perform looking at 7 point move to the upside before hit resistance over $142.76 im looking for a 15-25 point move !!!!!!
ETSY LONGThis channel is still holding up even with this last move down all the way into the $60's. ETSY's next Wave up is going to be strong and not looking to stop. I see this one going to the 1.618 level before pulling back for another entry. I am still keeping an eye out for the fib level 1 which could be the C-wave.
$ETSY making bullish move!Several e-commerce companies and apparel space trading higher amid overall market strength following the senate's passage of the inflation reduction act and last weeks job numbers showing better than spected. which lifted the economic sentiment.
with that being said, $ETSY got lifted up along with the other retail stocks as the market pushed up last week. ESTY momentum slows down a bit as the market pull back today. but overall the technicals still look bullish . buyer still looking strong in longer time frame. but momentum slows down a bit.
here my price target for ETSY for TUESDAY 08/09/22.
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For calls; buy above $114.25 and sell at 116.25 or above
For puts, buy below 111.20 and sell at 108.52 or below
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Welcome to this free technical analysis . ( mostly momentum play )
I am going to explain where I think this stock might possibly go the next day or week play and where I would look for trading opportunities for day trades or scalp play.
If you have any questions or suggestions on which stocks I should analyze, please leave a comment below.
If you enjoyed this analysis, I would appreciate it if you smashed that LIKE or BOOST button and maybe consider following my channel.
NASDAQ:ETSY
Long Investment with ETSY. What do you Think?I share TWO of my IDEAS!
1. First Option (1 YEAR)
It is done by looking at the Financial Health, Historical DATA and
calculating its Fair Value Today
2. Second Option is a Longterm Investment. That depends on the Market and Growth of Etsy
Disclaimer;
NO ADVICE TO INVEST and TRADE SAFE!
Etsy to Break Lower? Etsy
Short Term - We look to Sell at 112.96 (stop at 122.95)
Posted a Bearish Outside candle on the Daily chart. We look for losses to be extended today. Our short term bias remains negative. A Fibonacci confluence area is located at 89.40. Further downside is expected and we prefer to set shorts in early trade.
Our profit targets will be 89.34 and 71.20
Resistance: 150.00 / 200.00 / 300.00
Support: 110.00 / 88.00 / 70.00
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$ETSYEtsy is an e-commerce marketplace for handcrafted and vintage goods.
It connects buyers with millions of creative sellers, helping them find the types of specialized or even personalized items that can't be mass-produced by big-box retailers. Moreover, Etsy has something for everyone, as its diverse inventory ranges from home furnishings and décor to apparel and beauty products.
Broadly speaking, this differentiates Etsy from its rivals. Its brand name has become synonymous with unique products, and that recognition has made it the 8th-most-popular e-commerce platform in the world, outranking the likes of Pinduoduo and Target.
To reinforce that advantage, management has focused on improving search and discovery, making it easier for buyers to find the products they're looking for on the platform. For instance, Etsy recently deployed new artificial intelligence models to better personalize landing pages and make recommendations more relevant for each buyer. These efforts have already boosted conversion rates and repeat purchases, and they caused an uptick in seller ad spending on the platform.
In turn, Etsy's financial performance has been impressive over the last three years.
Looking ahead, management puts its market opportunity at $437 billion by 2023. To put that in perspective, Etsy's gross merchandise sales totaled $12.4 billion over the last 12 months, representing less than 3% of the company's addressable market.
To capitalize on that opportunity, Etsy recently acquired Brazilian marketplace Elo7, expanding its presence in Latin America, the fastest-growing region of the world in terms of e-commerce sales. And shortly after, Etsy also acquired Depop, a fashion resale marketplace popular with Gen Z consumers; this moves expands Etsy's presence in the apparel sector, the fastest-growing vertical in the e-commerce industry.
More broadly, management remains focused on improving search and discovery, and cultivating trust among buyers through transparent delivery times and improved customer support. Collectively, these growth initiatives should help Etsy take market share in the years ahead. That's why this stock looks like a no-brainer.
According to my chart Etsy is still looking very strong.
We had a clean break above resistance with a pullback to see if previous resistance would act as support w/ a close on a bullish hammer on the daily chart.
If this chart is correct, we should see all time high come into play.
MACD curling
RSI flat
Watchlist this.
ETSY reversal in motion?ETSY Daily TF
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Analysis
Etsy holding a strong support trendline with a gap to fill at 181.61. Convertible offering yesterday caused the stock to drop nearly 4% after hours. However, $ETSY was quickly bought up today and closed strong above yesterdays (6/8/2020) close. Getting close to crossing the 20d ema and looking primed to retest that downtrend resistance line. Ideally would like to see a strong push over 175 and hold for continuation. Long Term outlook is looking stronger with recent acquisition of Depop.
Targets: 181, 190+
Key Levels
Support: 162, 153.86
Resistance: 172.58, 175.50, 181
Trade Ideas
1. Shares
2. 1-2+ week out calls (atm/ otm)