Monsterbeverage
MNST | Inverse Head and Shoulder | BullishMonster Beverage Corporation, through its subsidiaries, engages in development, marketing, sale, and distribution of energy drink beverages and concentrates in the United States and internationally. The company operates through three segments: Monster Energy Drinks, Strategic Brands, and Other. It offers carbonated energy drinks, non-carbonated, ready-to-drink iced teas, lemonades, juice cocktails, single-serve juices and fruit beverages, ready-to-drink dairy and coffee drinks, energy drinks, sports drinks and single-serve still waters, and sodas that are considered natural, sparkling juices, and flavored sparkling beverages. The company sells its products to bottlers, full-service beverage distributors, as well as sells directly to retail grocery and speciality chains, wholesalers, club stores, mass merchandisers, convenience chains, drug stores, foodservice customers, value stores, e-commerce retailers, and the military; and concentrates and/or beverage bases to authorized bottling and canning operations. It provides its products under the Monster Energy, Monster Energy Ultra, Monster Rehab, Monster Energy Nitro, Java Monster, Muscle Monster, Espresso Monster, Punch Monster, Juice Monster, Monster Hydro Energy Water, Monster Hydro Super Sport, Monster HydroSport Super Fuel, Monster Super Fuel, Monster Dragon Tea, Reign Total Body Fuel, and Reign Inferno Thermogenic Fuel, as well as NOS, Full Throttle, Burn, Mother, Nalu, Ultra Energy, Play and Power Play (stylized), Relentless, BPM, BU, Gladiator, Samurai, Live+, Predator, Fury, and True North brands. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is headquartered in Corona, California.
Monster Beverage Corporation – Ready to Risk with Short Trade?If you like this idea, please don’t forget to Boost it.
Fundamental Indicators:
Sector – Consumer Defensive
US Business Cycle Stage – late cycle, when this sector is favourable
Revenue – consistent growth for the past 10 years, 13% average annual growth rate for the past 5 years
Profits – dropping since 2020
Net margin – highly effective company for this industry with over 20% margin
P/E – quite high with 39 ratio compared to S&P500 with 21 and Consumer Defensive sector with 23
Liabilities - debt ratio is at 0.17 which is within normal limits, Net Debt/ EBITDA is negative – no problems with debt
Conclusion – highly effective company, however, slowdown in profits, high PE and worsening economic situation – are the signs that the stock may correct further
Technical Analysis (Elliott Waves):
Main scenario of this idea suggests that we are still observing development of the global growth cycle which is currently at the stage of wave 4 formation within an Ending Diagonal of a higher degree wave 5 (see higher timeframe graph)
Since the correction after the Great Financial Crisis of 2008 the company has enjoyed explosive growth. However, from May 2018 when a Running Flat correction completed in wave 4, price movement has been very choppy with multiple crossings which is a good sign of an Ending Diagonal (see guidelines for Ending Diagonals below)
The peak in August 2022 completed wave 3 of this Ending Diagonal and since then we can see a likely completion of the first leg of wave 4 in W and a deep correction in wave X
The next wave may present a good shorting opportunity with a target of $65 below the high of wave 1
This is a higher timeframe to reflect the full history of Monster Beverage Corporation and to provide full wave count:
This is the link to the guidelines for Ending Diagonals
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Monster Energy (MNST) Bearish ABCD Monster Energy is an odd company, because when was the last time you saw a Monster Energy commercial? probably not at all or it was a really long time ago, now when i ask the same of its Austrian competitor Red Bull probably more recent depending on your preferred media choice. Now, when I say energy drink what comes to mind? Either the Red Bull can or the distinctive Monster "M". This is what Warren Buffet calls owning a share of the consumers mind.
Coca-Cola (KO), Keurig/ Dr. Pepper/ Snapple (KDP), Pepsi (PEP) have tried to de-throne Monster (MNST) several times with Venom Energy, AMP energy, and Full throttle. Now KO is trying again with their own line of Coke Energy Drinks and I just don't see it doing too well but I could be totally wrong. Monster for the Value investor is a A++ buy. i don't typically give out an A++ buy, because the company usually starts faltering either on the income statement, balance sheet, or the cash flow statement. When I have friends give me company ideas to look at i usually don't make it past the Revenue line on the income statement which is usually my starting point.
The only companies that have received an A are Nike (NKE) and The Home Depot. The Home Depot is the only company that received an A+, until NOW! Monster would Receive an A++ grade but there is a down side, they do not pay a dividend, whereas, HD pays out a 2% dividend. Nevertheless, onward with the fundamental analysis.
When you look at the Financials you will see that MNST has been steadily growing its revenue over the past decade even in the full swing of COVID-19. I guess people need to make sure they were awake during the S*** Show called COVID-19. We are talking about a decade average of 13% increase, and no there are no huge "BOOMS and BUSTS" this is a steady increase floating between 9-13% a year with a steady Gross Profit Margin throughout the entire decade with the Average being 57%!!! Their SGA expenses compared to their Gross Profit is far below normal for any company of its size. This company provides energy drinks across the US and in 2015 they teamed up with KO and started using their distribution network to begin pushing their products outside the US. Their EPS has been steady growing with a few boom and busts in this area but overall a 20% increase.
Those are just a few highlights from the financials.
Now, on to the technical side of things... What you see on the chart is a Bearish ABCD pattern. price overextended a little bit and is now making its way down. Monster is trading too high at the current moment, and yes this is a bearish pattern i am using it as a guide to where to get in at the best current bargain. There are two yellow lines on the chart. One is a 382 retracement of the entire pattern and the other is a 618 retracement of the entire pattern. so, again these yellow lines are potential entry points
the orange line is the DJIA and we can see that MNST is out performing the DJIA! :) overall this is a great company to invest in!
MONSTER BEVERAGE 1D BULL FLAGBull Flag is a Range pattern that is a repeatable trading chart patterns.
Bull Flag chart patterns will have a directional bias (Short) depending on the previous incoming trend.
Each chart pattern will have defining trendlines of the support/resistance levels creating the pattern.
What ever time frame you are trading this chart pattern, wait for a candle close outside of the trendline in the direction of the breakout candle. (Our time frame preference is the Daily chart).
Add volume indicator - Volume is the amount of $ that went into a particular candle or in Forex the # of trades that took place.
Add ATR indicator - Volatility is the amount of price movement that occurred. Use the ATR to measure the price movement.
When you see descending Volume bars and descending ATR line (which indicates volatility) this shows
a dis-interest in traders to invest in this pair creating consolidation which creates the chart pattern.
Trade Management after there is a breakout candle close.
1 - Position size (compare volume bar to volume ma line).
a - Breakout candle must be 100% of volume average for a full position size.
b - If 75% of volume average then ½ position size. (To find 75% of Volume
look at the charts volume settings – divide smaller # into larger # = 75%+)
If not 75% then stand aside from the trade.
2 – If candle breaks out of a trendline, 15m before the close of the day prepare your buy/sell order.
Enter two trades. 1st trade will have a SL & TP. It will close automatically when the 1st TP is hit. 2nd
trade only has a SL and will be allowed to run. When 1st TP is hit move the SL to breakeven. Look
at ATR and prepare SL at 1.5 of ATR. Prepare 1st trade TP at 1 of ATR.
3 - SL for both trades will be 1.5 x ATR.
4 - 1st trade TP will be 1 x ATR.
5 - No TP on 2nd trade – letting profit run and adjusting SL to follow price.
6 - When 1st TP hit – move 2nd trade SL to breakeven.
7 - Adjust the 2nd trade SL to follow price.
*8 – After Breakout candle – if price closes back into chart pattern close trade don't wait for SL to be hit.
*9 - When breakout candle is more than 1 ATR from breakout candle open.
a - Enter 1st trade at candle close with ½ position size.
b - Enter 2nd trade with a pending limit order that is 1 ATR of breakout candle open.
c – Price should pullback to that pending limit order for 2nd trade.
d – If Price returns back into chart pattern close trade before SL is hit.
Is Monster breaking out of a massive Ascending Triangle?Key Takeaways
The trendlines of a triangle need to run along at least two swing highs and two swing lows.
Ascending triangles are considered a continuation pattern, as the price will typically breakout of the triangle in the price direction prevailing before the triangle. Although, this won't always occur. A breakout in any direction is noteworthy.
A long trade is taken if the price breaks above the top of the pattern.
A short trade is taken if the price breaks below the lower trendline.
A stop loss is typically placed just outside the pattern on the opposite side from the breakout.
A profit target is calculated by taking the height of the triangle, at its thickest point, and adding or subtracting that to/from the breakout point.
This multi year ascending triangle pattern is similar to a previous one Monster created in approximately 2012.
The RSI is displaying a series of lower highs, meanwhile, the price continues to rise which is indicative of a divergence.
Divergence can occur between the price of an asset and almost any technical or fundamental indicator or data. Though, divergence is typically used by technical traders when the price is moving in the opposite direction of a technical indicator.
Positive divergence signals price could start moving higher soon. It occurs when the price is moving lower but a technical indicator is moving higher or showing bullish signals.
Negative divergence points to lower prices in the future. It occurs when the price is moving higher but a technical indicator is moving lower or showing bearish signals.
Divergence isn't to be relied on exclusively, as it doesn't provide timely trade signals. Divergence can last a long time without a price reversal occurring.
Divergence is not present for all major price reversals, it is only present on some.
FYI, price target of the ascending triangle breakout on a log scale is approximately $118.00 USD.
Additionally, I wouldn't be surprised to see Monster enter the cannabis space this year or early 2021. The company has expressed interest & the U.S is "potentially" going to get some clarity on the SAFE Banking or States Act, only time will tell.
Monster Beverage: Top Buy Pick for 2020.MNST is currently within its cyclical consolidation phase (1W RSI = 47.866, 1M RSI = 51.690, ADX = 21.720, Highs/Lows = 0.0000) following the price peak in 2018. This phase has lasted around 780 days in the past and was always followed by a strong rise to a new peak.
With the 1W MA200 supporting we have entered the last phase of this consolidation and if the Channel Up holds (dashed lines) we can claim that we are on the most optimal buy levels before the next price peak. We have set a 2020 target at 80.00. Risk-seeking investors may aim at the top of the Higher High trend line around 90.00.
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