SBUX | What's Next?SBUX has been on a tear lately. The screenshot I am including explains all of this as well; however, SBUX has seen a decline in value since being bouncing between the tight Support and Resistance levels. With all confluences taking into consideration - news, patterns, price action, and whatever else you can think of to make a case for a breakout beyond resistance or a reversal would be great towards helping me learn more!
Appreciate your time!
NASDAQ:SBUX
Sbuxlong
Starbucks Earnings Top Expectation, Amidst Declining in SalesEarnings Overview
Starbucks reported fiscal first-quarter results that topped analysts’ expectations, despite sales and profit declines year-over-year. The results came as new CEO Brian Niccol said the company made progress toward its "Back to Starbucks" strategy.
Starbucks did not provide an outlook for 2025, but CFO Rachel Ruggeri warned earnings pressure could "intensify" in the 2nd quarter, before improving in the back half of 2025.
Starbucks ( NASDAQ:SBUX ) reported fiscal first-quarter results that topped analysts’ expectations, despite sales and profit declines.1
The coffee giant saw net sales fall 0.3% year-over-year to $9.4 billion, above the analyst consensus compiled by Visible Alpha. Earnings of $780.8 million, or 69 cents per share, declined from $1.02 billion, or 90 cents per share, a year earlier but topped Wall Street expectations. Global same-store sales fell 4%, a narrower decline than the 5% drop expected by analysts.
Better-Than-Expected Results Come Under New CEO's Turnaround Plan
new CEO Brian Niccol said in a release:
“While we’re only one quarter into our turnaround, we’re moving quickly to act on the 'Back to Starbucks' efforts and we’ve seen a positive response,” .
Niccol, who took the mantle of power in September, has implemented a turnaround strategy known as “Back to Starbucks,” which has included the reinstatement of a policy requiring customers to make a purchase if they want to spend time in the company’s cafes or use its bathrooms.
His new initiative also includes a roughly 30% reduction in menu items to help cut down on order times, Niccol said on the company’s earnings call. Niccol said Starbucks plans to develop a time slot model that will allow customers to schedule mobile orders, as well as adding shelving to separate mobile orders from in-store ones.
Starbucks aims to expand its presence with more stores too, after adding 377 net new stores in the first quarter. Niccol further stated
"Starbucks could even double its store count in the U.S. in the next couple years, which stood at 17,049 as of Dec. 29."
CFO Warns of Earnings Could Be Pressured in Q2
In what came as a shocker, Starbucks did not provide an outlook for 2025, after saying last fall that it wanted to “complete an assessment of the business” under Niccol, before issuing guidance.
However, CFO Rachel Ruggeri said on the company's earnings call Starbucks expects YoY earnings pressure could "intensify" in the second quarter, before improving in the back half of 2025.
China Challenges Persist Amid Competitive Pricing
In China, Starbucks’ second-largest market, same-store sales fell 6%, with a 4% decline in average ticket prices. The company has leaned on discounts to compete with lower-priced rivals like Luckin Coffee. Despite these measures, traffic remains a challenge in the region, contributing to the ongoing decline in sales performance.
Technical Outlook
Shares of Starbucks were little changed and slightly higher in extended trading Tuesday following the company's earnings call. They were up 10% for the year so far through Tuesday's close. For traders, Starbucks’ stock is showing resilience, with shares up 30% since Niccol’s appointment last year. While the long-term success of the turnaround plan is uncertain, the current momentum suggests a cautiously optimistic outlook for the stock.
as of the of time of writing, shares of Starbucks ( NASDAQ:SBUX ) is trading with a moderate level in premarket trading up 0.38%. there's a bit of a concern largely due to the fact that the stock is overbought with the relative strength index at 70.75. Also adding to the peril, is the gap-up pattern exhibited by NASDAQ:SBUX on the 12th of August, 2024 this gap up pattern wasn't filled up.
while seen as a bullish pattern, gaps are historically known to be filled up either up or down.
In the case of a cool off, immediate support lies in the 38.2% Fibonacci retracement level a break below that pivot could resort to the fill down of the gap up pattern formed last year.
SBUX LONG 28TH JAN 2025 READ NOTESSBUX is looking good here at current price with a clear price action.
I will go long here. When ever I am trading at current price then we need to understand that it would be a riskier trade comparing it to a regular trade. It can come back to $92 if it does not go up from here
Do not blindly follow anyone without understanding the risk involved.
NOTE:RISK MANAGED & I WILL GO LONG
SBUX 1H Long Swing Conservative Trend TradeConservative Trend Trade
+ long impulse
+ volumed T2 level
+ support level
+ 1/2 correction
+ biggest volume Sp
Calculated affordable stop limit
1 to 2 R/R take profit after volumed zone
before 1/2 monthly
Daily context trend
"+ long impulse
+ 1/2 correction
- before volume zone"
Monthly context countertrend
"- short impulse
+ biggest volume T1
+ support level
+ manipulation"
Exit strategy:
SBUX @NASDAQ.NMS
Sell Limit 76.55, GTC
Sell Stop 73.76 LMT 74.69, GTC
SBUX Sitting Above SupportStarbucks is sitting above support and could break out to resistance 1 or resistance 2 on Monday 3.11.24. MACD proves growing bullish divergence while divergence+ shows bullish divergence as well. The Kurotoga cloud shows the downward trend based on resistance but current resistance is weak and the current candles are starting to break through. I predict a 1-2% price increase on SBUX monday 3.11. Comment below your thoughts. Will SBUX break out? Or will it follow its downward trend?
SBUX - D1\W1SBUX
W1 - The 4th wave is forming, which can lead to a continuation of the downward movement, but it is also clear that the price, after fixing the level, has formed a reversal pattern on D1, which can lead to a strong correction.
D1 - Formation of a three-wave structure, you can try to consider buying from the level of 94.00. Locally to levels 101.76. If the price can gain a foothold at the level of 94.95, we can expect the movement to continue.
What can you expect?
You can consider entering from the level of 94.00 (you can consider breaking through the level or fixing the price behind this level) with further movement to the target 101.76. Cancel the idea so as not to take increased risk from the level of 90.74 . There may also be a false breakout of this level and continuation of the upward movement - in this case, it will be necessary to wait for a clear formation to continue the downward movement.
Targets 94.95 - 96.99 - 98.83 - 101.76
SBUX PINBARHere is one of my most explosive setups, the Pinbar. A bullish Pinbar on a HTF chart tells us that sellers tried pushing price lower but failed miserably due to a strong surge in buyers taking control and this is also confirmed by the CVol + The inverse head and shoulders on the LTF (5m). If you look at the 5m charts volume the last bar was much more noticeably larger than every proceeding volume bar which can be an indication to investors outlook on the next trading day.
Starbucks SHORT The MACD and RSI indicators are showing overbought conditions, which may suggest that taking a short position at current level may be a good idea.
The target would be when the price reaches upsloping trendline which may take awhile.
Stop loss is 100,86.
Entry level is 98,43.
Entry as shown in the chart (red horizontal line)
SBUX BOOOLISHLonged SBUX Friday and sold as it absolutely ripped, and I don't like holding contracts over the weekend in this market. Earnings coming up if they beat, I think she rips. I think it's likely they beat as well. Depending on how it opens tomorrow it's near the top of my watchlist for a long. Looks like accumulation the past couple weeks. The max I would ride it would be to the black line as you can see it was resistance/support. I would likely take profits before then though bc I like to protect my profits and play it safe during an uncertain market. Not financial advice. $SPY $SBUX $ES
9/28/22 SBUXStarbucks Corporation ( NASDAQ:SBUX )
Sector: Consumer Services (Restaurants)
Market Capitalization: 96.703B
Current Price: $87.11
Breakout price: $90.30
Buy Zone (Top/Bottom Range): $86.30-$81.55
Price Target: $106.60-$108.40
Estimated Duration to Target: 65-71d
Contract of Interest: $SBUX 12/16/22 92.5c
Trade price as of publish date: $3.50/contract
Starbucks: Caffeine boost for price actionStarbucks
Shortterm - We look to Buy at 76.22 (stop at 71.07)
The trend of higher lows is located at 70.80. This is positive for sentiment and the uptrend has potential to return. Early pessimism is likely to lead to losses although extended attempts lower are expected to fail. We look to buy dips.
Although the anticipated move is corrective, it does offer a good risk reward ratio for the short term.
Our profit targets will be 91.83 and 95.00
Resistance: 92.00 / 110.00 / 126.50
Support: 71.00 / 60.00 / 41.00
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Have You Ever Dropped A Starbucks Coffee?Have You Ever Dropped a Starbucks Coffee?
After you dropped your coffee, did the coffee cup pick itself back up? LOL!
Well, I've identified a falling wedge pattern on SBUX daily and four hour charts. Perhaps it will pick itself up from the "drop".
*This is not financial advice.
If you like this trade idea, please share your favorite Starbucks drink in the comment section below.
Try the strawberry lemonade refresher from Starbucks!
Refreshers are good,
MrALtrades00
SBUX Forecast After Meeting Earnings ExpectationsAfter touching our price target here:
Starbucks Corporation (SBUX) is in line with earnings expectations:
Revenue: $7.6 billion vs $7.62 billion expected
Adj. EPS: $0.59 vs $0.60 expected
U.S. same-store sales: 12.00% vs 8.90% expected
International same-store sales: -8.00% vs 1.87% expected
The China threat to SBUX is not over yet in my opinion, the U.S. and China stores represent 61% of the company’s global portfolio (2/3 stores in the U.S and 1/3 in China), and we could expect a retracement to the Covid lockdown area if we won`t see growth in the second half of the year.
Looking forward to read your opinion about it.
1/2/22 SBUXStarbucks Corporation ( NASDAQ:SBUX )
Sector: Consumer Services (Restaurants)
Market Capitalization: 137.229B
Current Price: $116.97
Breakout price: $117.40
Buy Zone (Top/Bottom Range): $115.10-$109.10
Price Target: $126.30-$127.50 (1st), $129.20-$130.40 (2nd)
Estimated Duration to Target: 108-112d (1st), 159-165d (2nd)
Contract of Interest: $SBUX 3/18/22 125c, $SBUX 5/20/22 125c
Trade price as of publish date: $1.98/contract, $3.65/contract