this is the definition of an "equity bond" it most certainly will outperform bonds in performance and yield over the long-term, legal monopoly/pricing power, and it has all the characteristics of a value investor play. Gross Margins double that of operating margins and a low payout ratio. Compare it to the rest of Berkshire Hathaway portfolio and you'll see why WB is buying hand over fist. Buy big chunks and hold this for the long-term 10,20,30 years down the line and watch your passive income flourish. Bullish factors include all new Toyotas will come with a 3 year subscriptions (dangle the carrot), Buying prominent podcasts name, 5g play possibly? and the fact everything runs on satellites it's essentially the safest bullish play IMO.