Chong Fai Jewellery Group Holdings Co., Ltd. is an investment holding company, which engages in the procurement, marketing, promotion, distribution, retail, and wholesale of the jewellery products; and trading of recycled gold products. It operates through its retail stores under the brand name Chong Fai Jewellery. The company was founded by Fu Chun Keung on January 11, 2018 and is headquartered in Hong Kong.