Win some and lose some, move on - Pop Mart I first discovered this stock somewhere in November last year when my daughter and I were out shopping in town. We came across its retail shop in Orchard and went in to take a look. I have never seen such toys before and were amazed more by the crowd than anything. They were mostly teenagers and long queues were forming when we left.
Days later, I went to a nearby shopping mall to get some groceries and again I saw its vending machine. I took a picture to remind myself to check it out. It was around the 40 dollars range and I wanted it to pull back before taking a position. In the end, I did not and sad to say, the price has gone up almost 2.5x !!!!
Weeks later, I was surprised to see more articles coverage on this company, add salt to my wound for not buying and there were even some local TV coverage as well (reaching a critical mass for the media to take notice - a good sign).
It is always easy to look at things on hindsight - what if it had gone south and went 2.5x down? Would I not sit back and say, how wise of me, haha. Live and let live, no point regrets, move on to the next better player in town.
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Did it comes as a surprise that guys are popping in to Popmart ?There were many on social media voicing their opinions why are so many people crazy over these figurines? Some said it is overpriced and others mentioned fakes are coming up just as much when there is a new launch. It seems to be a global trend right now though not sure how long it will last.
It differs from other toys in that the company seek our famous and emerging artists to design these toys so you can say they are limited series or unique pieces. Collectors are crazy over them, willing to pay high price or queue for hours to get their hands on it.
I read an article somewhere that says the Gen Z who works in the office will prefer buying these toys to decorate their cubicle than plants. Is this true ?
I am awaiting for the price to retrace more before nibbling.....
Do you know what the millennials like these days ?Read more about this company here , here , here and here
The mystery behind what you gonna get for the toy becomes an attraction and sometimes become an addiction to some hard core buyers, willing to shelf more money than common sense would dictate to go acquire it. Such is the trend today and I forsee it is a sticky one , one that is capable of becoming a talking point in social media, IG, youtube ,etc.