Short-Term Support Zones for PTON as the Holiday ApproachesPTON looks to be deciding between these two channels in the short-term. The yellow box represents the current support zone that price is now testing. If this yellow zone doesn't hold support, the blue box (~$100) will be an important secondary zone of support, and could be an attractive zone for entering a long position. The green line in the chart represents a .612 retracement over the previous quarter's growth, and serves as an additional support zone in the near-term.
As the holiday season approaches and the coronavirus lingers on, PTON looks primed for some further growth this year. The biggest dilemma currently is that the company is struggling to meet demand for their current backlog, and is racing to build fresh manufacturing facilities to solve this problem. But the company may be well-positioned for substantial long-term growth as well.
Some analysts are pointing out that PTON has an advantageous position in the market, in comparison to other COVID winners such as Zoom, because their business model has promising room for growth even after a vaccine is distributed. PTON will most likely have high customer retention, simply because customers are "locked in" to the subscription service due to the high initial-cost of Peloton's equipment.
