Long DDL with huge R/RHere's a 332 R idea, or if you prefer to think of it in X terms, an 18X. Long over initial breakout at 2.17 with a stop loss @ lows of Friday at 2.07, with a shot at hitting the right side of the failed cup during the IPO phase. Since its such a fast mover, the trend line shows a destination date of Nov 2024.
DDL trade ideas
DDL - Small cap China name potential major bottomDDL is a small cap China name with a well defined bottoming base.
If entering early in anticipation of the break of 6.42, the stop could either be tight (below the breakout line) or wide below the 50dma (under 4.50) as a fake-out is in the cards prior to a bigger move:
$DDL Next Target PT 20 and higherDingdong (Cayman) Limited operates an e-commerce company in China. It offers vegetables, fresh produce, meat and eggs, fruits, and seafood products, as well as ready-to-eat, ready-to-cook, and ready-to-heat products; and dairy and bakery products, oil and seasonings, prepared meals, rice, noodles and other wheaten products, pre-packaged foods, drinks and liquor, flowers and green plants, and home care and personal care products. The company operates as a self-operated online retail business primarily through Dingdong Fresh. Dingdong (Cayman) Limited was founded in 2017 and is headquartered in Shanghai, China.
Cayman Ltd dropping. DDLWe are not in the business of getting every prediction right, no one ever does and that is not the aim of the game. The Fibonacci targets are highlighted in purple with invalidation in red. Fibonacci goals, it is prudent to suggest, are nothing more than mere fractally evident and therefore statistically likely levels that the market will go to. Having said that, the market will always do what it wants and always has a mind of its own. Therefore, none of this is financial advice, so do your own research and rely only on your own analysis. Trading is a true one man sport. Good luck out there and stay safe
DINGDONG buy the dips
Dingdong (Cayman) Ltd is a China-based e-commerce company. The Company offers groceries and other daily necessities directly delivered to users and households. The Company's groceries offerings include fresh produce, meat and seafood and other daily necessities.
set stop loss below curve
Grocery App Dingdong Maicai: Sky-high GMV, High Costs amid IncreThe popular fresh on-demand e-commerce platform has built its competitive strength in just three years.
Dingdong Maicai has maintained a high growth over recent years, achieving the largest GMV and user base in the sector.
High fulfillment and marketing costs, increasing competition between top players and a somewhat fragile business model are the main challenges facing the company.
Impacted perhaps by Missfresh 's bad performance on the IPO day, Dingdong reduced its ADS offering amount, with some investors turning bearish on the newly listed shares.
We deem the stock undervalued.
On June 29, 2021, Dingdong listed its shares on the New York Stock Exchange with the ticker of 'DDL.' Just one day before the IPO, Dingdong submitted a new prospectus, reducing the size of the offering by 73.5% (from 14 million to 3.7 million ADSs), which was far lower than the funding it raised in Series D and D+ in H1 2021 (USD 87 million vs. USD 1.03 billion). On the first day of listing, the stock rose by more than 19% to break through USD 40, but the momentum disappeared rapidly. As of July 7, the share price had fallen below the level of USD 27, showing a lack of investors' confidence.
Launched in 2014 as an app, Dingdong was transformed into a food logistics company that provides fresh on-demand e-commerce services, building an efficient supply chain. When a user places an order, the goods are distributed by frontline fulfillment stations (warehouses) near the user and delivered within 29 minutes, as the company claims.
To date, the company has accumulated a huge user base – 30 million accounts nationwide. According to its latest prospectus, as of March 31, 2021, Dingdong had set up 950 frontline fulfillment stations in 29 cities in China and developed over 12,500 Stock Keeping Units (SKUs).
The CEO, Changlin Liang, is a serial entrepreneur. In 2003, he founded parenting discussion platform iYaya.com, which achieved an annual net profit of over CNY 26.5 million, attracting over 70 million mobile users by 2016.
Since 2017, Dingdong Maicai has raised over USD 1.75 billion and has been supported by several famous institutional investors, such as SoftBank and Tiger Global Management. Before the IPO, the CEO and other board members held 58.9% of the firm's shares. Now, Tiger has become the largest institutional investor, holding 5.7%, while SoftBank has 5.6% of the grocery platform's shares.
Financials: an outlook typical for a growth-stage company
Dingdong maintained a growing momentum over recent years. According to its prospectus, Dingdong achieved revenue of CNY 11.34 billion in 2020, surging 192% year-over-year. Its gross merchandise value (GMV) increased from CNY 740 million in 2018 to CNY 13.03 billion in 2020, with a CAGR of 319%, indicating a grandiose expansion.
Meanwhile, Dingdong has been suffering from substantial losses. In 2019, the net loss of Dingdong was CNY 1.87 billion and continued to increase in 2020, hitting CNY 3.18 billion. The net profit margin improved over the same period from -48.3% to -28.0%. In the first quarter of 2021, the company reported a net loss of CNY 1.38 billion or more than five times of that reported in the March quarter of the previous year. The company's expansion in the community group buying field pushed the margin back to -36.4% in that quarter.
The company's high expenses are an apparent bottleneck. According to its prospectus, the cost of goods sold (COGS) and fulfillment cost are two categories showing the highest figures. The latter, for one, reached CNY 4.04 billion in 2020, up 109% year-on-year: while Dingdong is expanding its business, its operating cost is also rising rapidly. Nevertheless, the fulfillment-expense-over-revenue ratio decreased from 50% in 2019 to 36% in 2020, showing a slight improvement.
Money-burning business, intensifying competition
On-demand e-commerce businesses in China usually rely upon two primary modes of fresh products distribution: the so-called 'community group buying' and instant delivery. The former type allows to cut logistics costs but is mainly focusing on the frozen products due to the time lag between the wholesale and individual purchases.
By contrast, delivery through frontline fulfillment stations is well suited for working with fresh products. Along with the consumption upgrade, delivery through frontline fulfillment stations attracts more and more users. According to Chao Sun, a Strategic Investment VP at Red Star Macalline, the penetration rate of online fresh food in the Chinese market was less than 10% in 2020, indicating a great potential in the sector.
Dingdong is implementing a frontline fulfillment, station-based model. Providing cultivation standards for upstream agriculture, this mode is a prerequisite of building an ecosystem foundation of the supply chain. Such a system allows farmers to optimize their production, meeting the market demand.
Dingdong's competitive edges are valuable for maintaining a steady position in the market. Also, the processing centers and frontline fulfillment stations now have expanded offerings from fresh produce to other daily necessities, including ready-to-eat, ready-to-heat and ready-to-cook (3R products), plants and home/personal care products. The company's product scope is likely to further expand in the following years.
But the new lucrative sector attracts other players. Since 2011, the number of newly registered fresh e-commerce companies has been climbing at a 20% CAGR, reaching 4,103 in 2020.
At the same time, the competition among the top players is becoming sharper. One of Dingdong's main competitors is Missfresh, a company following a similar business model. Dingdong's larger SKU figure (12,500 vs. 4,300) and broader clout in China (29 vs. 16 cities covered) puts the company at an advantage over its nemesis. Dingdong's strategic moves have also proven to be more to the point. For instance, it almost immediately started focusing on China's third- to fifth-tier cities in early 2020, as the epidemic began. Owing to this and other strategic decisions, in the first quarter of 2021, Dingdong's revenue increased by 46%, while Missfresh 's decreased by 9% year on year.
While there are a few other rivals in the field, competition is not the largest of Dingdong's concerns. Its complex supply chain requires well-coordinated but flexible operation mechanisms to facilitate rapid expansion. Small errors in these mechanisms can lead to considerable losses to the company.
Valuation
Though the stock, along with those of many other Chinese tech companies, has been recently dumped by some investors, we remain optimistic about the company's potential. The average EV/revenue ratio of its five industry peers – MF, PDD, KR, GO, and MPNG.F – is 5.23x, indicating a 12-month target price of USD 38.11. Enhancing profitability and reducing fulfillment fee rates will be key in achieving further progress.
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Valued at USD 5.5 Bn in US IPO Debut, On June 29, online groceries e-commerce company Dingdong Maicai (DDL:NYSE) went public in New York after raising USD 96 million in an initial public offering, a dramatic cutback from the original projection of USD 357 million.
Dingdong Maicai had initially planned to raise up to USD 357 million by selling 14 million ADSs, priced between USD 23.5 and USD 25.5. But its updated SEC filings disclosed that the company shrank the IPO target to 3.7 million ADSs priced at USD 23.5 each, which was in the lower end of the indicative price range. The market value of Dingdong Maicai reached USD 5.54 billion based on the issue price.
The shares of Dingdong Maicai opened at USD 28 and quickly jumped to as high as USD 29.99, 25.5% ahead of its IPO price. However, the stock later backed down to close at USD 23.52.
In 2019 and 2020, Dingdong Maicai achieved CNY 3.88 billion and CNY 11.336 billion revenue, respectively; for 2021 Q1, the revenue increased by 46.0% to CNY 3.802 billion from CNY 2.604 billion in the same period last year. From 2018 to 2020, the GMV of Dingdong Maicai jumped from CNY 742 million to CNY 13.03 billion with a CAGR of 319.2%.