Franklin Covey Co. engages in organizational performance improvement. It operates through the following segments: Direct Offices, International Licensees, Education Practice, and Corporate and Other. The Direct Offices segment includes sales personnel that serve the United States and Canada. The International Licensees segment focuses on international licensees' royalty revenues. The Education Practice is involved in domestic and international education practice operations. The Corporate and Other segment refers to corporate and other information including royalty revenue from Franklin Planner Corporation. The company was founded by Brent L. Bishop, Stephen R. Covey, and Hyrum Wayne Smith in 1983 and is headquartered in Salt Lake City, UT.