BETCO fundamentals

Better Collective A/S develops digital platform for betting tips and igaming communities. It operates through the Publishing and Paid Media segments. The Publishing segment includes revenue from Better Collective’s proprietary online platforms and media partnerships where the online traffic is coming either directly or through organic search results. The Paid Media segment focuses on paid ad-traffic from company websites. The company was founded by Jesper Søgaard and Christian Dam Kirk Rasmussen in 2004 and is headquartered in Copenhagen, Denmark.