ITO EN, LTD. engages in the production and marketing of tea leaves and beverages. It operates through the following segments: Leaf & Drink-related Business, Food-related Business, and Others. The Leaf & Drink-related Business segment produces and sells green, black, barley, and oolong tea. The Food-related Business segment manages franchise operations of specialty coffee shops. The Others segment engages in the manufacture and sale of supplements. The company was founded on August 22, 1966 and is headquartered in Tokyo, Japan.