Groupe Unimer engages in the business of manufacturing and distribution of canned sardines and semi preserved anchovies. Its brands include Princesse, Vanelli, Madrigal, Monegasque, Titus, Belmonte Gourmet, Walima and Conserveries Provencales. The company was founded by Elie Bensabat on June 29, 1973 and is headquartered in Casablanca, Morocco.