Sedania Innovator Bhd. is an investment holding company, which engages in the provision of telecommunications and information technology businesses. It operates through the following segments: Sustainable Fast-Moving Consumer Goods, Sustainable Energy, Sustainable Consumer Technology, and Investment Holding. The Sustainable Fast-Moving Consumer Goods segment offers essential, eco-friendly products that focus on premium mother care, healthcare, personal care, household, and baby products, designed for health- conscious families. The Sustainable Energy segment deals in the provision of green technology and internet of things solutions. The Sustainable Consumer Technology segment focuses on the innovative digital solutions for the banking and financial sector, along with patented airtime sharing technology for telecommunications providers. The Investment Holding segment includes various operating and non-operating activities that are not directly attributable to specific business segments. The company was founded by Noor Azrin bin Mohammed Noor on December 17, 2013 and is headquartered in Petaling Jaya, Malaysia.